Previous client Signature came back to Wordsmiths to request help with some targeted SEO content writing for their Online pharmacy’s website refresh – and we couldn’t wait to show them what we can do! We stripped the content back, strategised their SEO keyword targets and worked with their designer to create new copy to complement their updated brand visuals, and to reflect the evolution and growth of their business.
It was fun to create content for a very visually-led design, and we also provided scriptwriting for their fantastic ‘explainer’ video too – that’s when we really get to see our words come to life. As a result of the SEO, copywriting and new design, the client has reported a 3x increase in web enquiries from the site and has since asked us to provide the same treatment for the latest development in their business empire!
“Wordsmiths have helped create content for a couple of our websites, planning the search engine optimisation strategies and writing content tailored to our messages and audiences. These have evolved as the Signature group of companies has grown and we know our websites act as an important shop window for potential clients and partners.
“As a result of the SEO, copywriting and new website design, we saw a 3x increase in web enquiries and I asked Wordsmiths to provide the same treatment for another of our brands. The team takes time to understand what you’re trying to achieve, makes suggestions about how copy and design can come together in the best way, and works flexibly to meet deadlines.” Reece Samani, MD, Signature Pharmacy and SignatureRX