November 22, 2024
Can AI do copywriting? (And would you want it to?) Get the Wordsmiths take on generative AI's impact on copywriting, what it can be used for and what's best to stay away from.
June 5, 2024
September 6, 2023
A generation ago, after a lockdown (don’t know which one, they are all merged into one in my mind) I went to visit my friend and fellow Wordsmith, Catherine. One of the highlights of that visit […]
May 30, 2023
When it comes to fine-tuning what you’ve written, proofreading is a skill many of us could do with improving on as it’s an essential step in the writing process that can’t be overlooked. Even the best […]
April 11, 2023
When you’re working internally to come up with new blog ideas for your business, you might find some differences of opinion on what kind of subjects to target. Do you choose something generic and accessible to […]