Language – Wordsmiths

December 5, 2024

Published by Romey Norton on December 5, 2024

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A-Z of writing, tips from copywriting experts

There’s an art and a strategy behind crafting words that connect, inform, and even entertain. Whether you’re looking to engage customers, boost your brand, or simply avoid grammar gremlins, understanding the basics of writing can make […]

October 11, 2024

Published by Kat Trinder on October 11, 2024

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The skill that comms professionals should teach young people

Why does our education system teach children to write in such an unnecessarily complex way? “Just use as many long and complicated words as you can.” This was the answer our eldest August, age 17, gave […]

May 30, 2023

Published by Kat Trinder on May 30, 2023

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7 ways to improve your proofreading

When it comes to fine-tuning what you’ve written, proofreading is a skill many of us could do with improving on as it’s an essential step in the writing process that can’t be overlooked. Even the best […]

January 23, 2023

Published by Kat Trinder on January 23, 2023

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The essential elements of business storytelling

The success of any marketing collateral, campaign or even a simple blog post relies on the quality of your business storytelling. Here at Wordsmiths, we’re always talking about telling stories to engage and connect with your audience […]

September 26, 2022

Published by Louise Turner on September 26, 2022

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Tone tags – what are they and how should you use them to save confusion?

If you’ve ever been on the wrong end of a misunderstanding about the intention behind a text or email, you’ll know what I mean when I say tone of voice matters. Unless you know someone well, […]