May 30, 2023

7 ways to improve your proofreading

When it comes to fine-tuning what you’ve written, proofreading is a skill many of us could do with improving on as it’s an essential step in the writing process that can’t be overlooked. Even the best […]
January 23, 2023

The essential elements of business storytelling

The success of any marketing collateral, campaign or even a simple blog post relies on the quality of your business storytelling. Here at Wordsmiths, we’re always talking about telling stories to engage and connect with your audience […]
September 26, 2022

Tone tags – what are they and how should you use them to save confusion?

If you’ve ever been on the wrong end of a misunderstanding about the intention behind a text or email, you’ll know what I mean when I say tone of voice matters. Unless you know someone well, […]
March 10, 2022

Become a strategic storyteller – Harness the power of stories

We experience stories every day – whether it’s the traditional paperback, 280 Twitter characters, or that latest viral video doing the rounds – but why would you want to become a strategic storyteller? Well, there’s nothing […]
February 6, 2022

Does cheap equal good value?

It’s an interesting question isn’t it? Would you buy the £100 TV or the £500 one? If the specification was the same, what would you choose? Well I guess that depends on your current financial situation, […]