You might think you have your brand nailed with a great logo and well-designed website, but you’d be missing one key element overlooked by a great many businesses – tone of voice. But why is tone […]
The success of any marketing collateral, campaign or even a simple blog post relies on the quality of your business storytelling. Here at Wordsmiths, we’re always talking about telling stories to engage and connect with your audience […]
When life is so busy, why would you find time to regularly write a blog? The answer is pretty straightforward: blogs save you time. How? By answering the common questions your customers and clients often ask. […]
With the festive season looming, have you even thought about writing your Christmas blog? If the answer is no, then there’s no time like the present (no pun intended!) to start building your profile during the […]
How will blogging benefit my business? Blogging is one of the most beneficial and cost-effective things you can do to market your business – but you might be wondering how blogging will benefit your business. With […]