Language

February 6, 2022

Does cheap equal good value?

It’s an interesting question isn’t it? Would you buy the £100 TV or the £500 one? If the specification was the same, what would you choose? Well I guess that depends on your current financial situation, […]
June 19, 2019

The four letter word you need to avoid to make your writing great

When writing we always want to be descriptive and in business we’re conditioned to make sure that we pitch everything as the best it can be. There is no mediocre service offered by any business, only […]
April 28, 2017

If in doubt, leave it out – my rule for avoiding common grammar mistakes

Language is fluid and trends come and go, but there are some grammar rules which, in my humble opinion, should be learned by rote until they can never be forgotten. I’ll be the first to admit […]
December 21, 2016

I should have said I wanted to be richer

Isn’t language funny? Even as a professional writer of sorts I can get caught out in mix-ups about meanings. Those of you who know me will know that I’m a proud redhead, but I’m getting to […]
November 2, 2016

My problem with the language of flooding

This is a post I’ve considered writing many times. As a former communications manager at the organisation responsible for flood protection, I have long had a view on the language we use to describe the frequency of […]