Blogging

November 7, 2022

How will blogging benefit my business?

How will blogging benefit my business? Blogging is one of the most beneficial and cost-effective things you can do to market your business – but you might be wondering how blogging will benefit your business. With […]
October 24, 2022

How does blogging help SEO? And other tips to help your website gain more visibility

How does blogging help SEO? You’ve come to the right place to find out. Like most things in life, websites need a little regular tinkering to help them gain and maintain visibility in search results. Think […]
September 26, 2022

Tone tags – what are they and how should you use them to save confusion?

If you’ve ever been on the wrong end of a misunderstanding about the intention behind a text or email, you’ll know what I mean when I say tone of voice matters. Unless you know someone well, […]
March 10, 2022

Become a strategic storyteller – Harness the power of stories

We experience stories every day – whether it’s the traditional paperback, 280 Twitter characters, or that latest viral video doing the rounds – but why would you want to become a strategic storyteller? Well, there’s nothing […]
March 1, 2022

Understanding and using punctuation – how rules can (and do) change

Our team WhatsApp group is often full of animated discussions about using punctuation correctly – and not always with unanimous results. Whether or not we’re always in agreement, we love delving into unusual punctuation, cultural changes […]